Beyond Book Sales: Substack Live with Karla Starr (Wednesday, April 29, 5 pm ET)
Hello Insiders!
Tomorrow afternoon, I’ll be hosting a Substack Live that many of you will want to check out. It’s about how authors can make money beyond book sales and advances.
Yes, you read that right. The forbidden publishing topic of (gasp) money.
I’ll be joined by Karla Starr, behavioral scientist and author of Can You Learn to Be Lucky? and co-author of Making Numbers Count.
Karla and I will discuss:
How to position your book as a platform, not just a book
Using early outreach to refine your ideas and build demand
Strategies for turning your ideas into workshops, consulting gigs, and speaking appearances
How to find the right audiences and organizations for your non-book work
More insights I don’t know about because we haven’t had our conversation yet
If you’re writing or publishing a book—or just thinking about it—this will give you a smart, revealing, and expansive perspective of what’s financially possible. Also, it’s a Substack Live Q&A, so you’ll be able to ask questions in the chat you’d normally be too embarrassed to ask in person :)
Usually, our Q&As are for paid and founding members, but I’ve made it open to all because I think it’s a topic everyone should know more about.
👉 Join us here when we go live: Beyond Book Sales
I hope to see you there!
Best,
Panio Gianopoulos
Editorial Director, Author Insider & The Next Big Idea Club