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Video Replay: The Truth About Book Publicity

Kathleen Schmidt on what’s actually working in media, what’s not, and how authors can set smarter expectations.

Hi there!

Thank you to everyone who tuned in to our Q&A with Kathleen Schmidt, publishing veteran, founder of KPR, and author of the newsletter Publishing Confidential.

It was a fantastic discussion. Kathleen made invaluable points about the publicity landscape today, everything from the fragmentation of reader attention to how authors should think about legacy media to the truth about digital advertising, as well as delivered a persuasive rebuttal to my hot take that podcasts… eh, kinda aren’t worth the time anymore.

If you missed it or would like to rewatch, the full replay is at the top of this post.

Friendly note: It’s a long conversation, so feel free to skim, hop around, or jump to the sections that interest you most. No need to watch straight through.

And if you prefer the distilled version, I’ll share a standalone highlights post soon with the most essential takeaways.

Thank you for watching, and more to come….

Panio Gianopoulos

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Editorial Director, Author Insider & The Next Big Idea Club

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